Marketing Head (MBA Mktg) Bangla Speaking (Paint Org) BANGLADESH

Hiring for Leading Paint Company

10 - 15 Years

Job Description

Leading Paint Company Hiring Marketing Head (Bangladesh)


Interested please call MAHEK 022 40697707/ 9137263337 and drop CV at



Role Description
Job Purpose
 Develop and Drive all Marketing initiatives and processes for the Unit
 Lead the implementation of all marketing plans in the Unit,
 Provide Leadership to the marketing team and provide support/ guidance to the sales team
Primary Responsibilities 
Business Responsibility Areas
 Formulation of marketing plans and calendar to achieve desired goals Annual Marketing Plan 
 Development and implementation of Brand/ Product initiatives for the network and end consumers Specific initiatives with targets. Prod- sales targets, PRI, specific milestones)
 Planning, Monitoring and supervising New Product Launches Sales Volumes, Network penetration
 Development and implementation of plans for entry into new categories (e.g. Wood, Waterproofing, Sealants etc ) Sales Volumes, Network penetration
 Development of Retailing initiatives for the unit No. of stores implemented, Revenue targets for the stores
 Improve and enhance the range of Retailing Services offered by the unit No. of services/ stores
 Lead the digital marketing initiatives for the unit (Website, social media, consumer/ dealer apps) No. of initiatives/ user engagement
 Improvement of Consumer understanding to improve marketing programs Collection and Analysis of Consumer feedback through various channels
 Development and Implementation of A/ID/Contractor and Dealer loyalty programs Nos. enrolled, volume throughput
Scope of Work 
a) Financial Scope (Range of financial spend): Estimated Annual Marketing Spends of INR 25 Cr
b) People Management Scope (Range of no. of Direct/ Indirect Reports): Manage a team of 4 direct reports. Each direct report may also have 1-2 persons reporting.
c) Geography Coverage (Country-wide/ State-wide / Area-wide) Bangladesh

Key Interactions
Internal All Functions- Sales, Operations, Technology, Finance & HR
External Marketing & Media Agencies,
Role Requirements / Specifications
Qualifications MBA- Marketing
Previous Experience 5 years in Sales and Marketing
Functional Competencies - Brand and Product Management.
- Market activations.
- Strong analytical and Communication skills
Behavioral Competencies - Ability to identify quick wins
- Ability to quickly adapt to different situations depending on requirements
- Ability to work independently and provide visible leadership to the team
-Good interpersonal skills and strong organisational skills
Additional Requirements Working knowledge of Bangla will be an added advantage

Salary: INR 25,00,000 - 30,00,000 PA.

Industry:Chemicals / PetroChemical / Plastic / Rubber

Functional Area:Marketing, Advertising, MR, PR, Media Planning

Role Category:Marketing

Role:Marketing Manager


Desired Candidate Profile

Please refer to the Job description above


PG:MBA/PGDM - Marketing

Company Profile

Quotient Consultancy

View Contact Details+

Recruiter Name:MAHEK RAJPAL

Contact Company:Quotient Consultancy



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